Overview
Purpose
Our passion for rafting has brought out the best in our skill and professional knowledge to our clients and customers who come for either recreational or professional purposes. We aim to use our website as the first point of contact to give a preview of the kind of services we offer ranging from self-care rafting safety to teamwork participation and team building to success. We will like to show people some of the benefits of rafting and how it can promote self-confidence, improve the relationship amongst teammates, who in turn grow to trust one another and accept to face whatever risk they may face.
Audience
Our target customers range from senior secondary students who about to enter into college and may need to understand some of the benefits of building self-confident to business owners, long office hours staff, and senior executives who may need to gear up into developing extreme team building for success in their various fields. Though considered a sport for an adventurous mind, we hope to reach out to our targetted customers through promotions and adverts and also ensure that they can access our website by all available devices suitable for accessing the internet, from desktop computers to mobile devices in a responsive, reliable, and professional manner.
Branding
Website Logo

Style Guide
Color Palette
Palette URL: https://coolors.co/48acf0-defffc-ccfbfe-e2e4f6-b9faf8
Primary | Secondary | Accent 1 | Accent 2 |
---|---|---|---|
#B9FAF8 | #48ACF0 | #CCFBFE |
Typography
Heading Font: Sans Serif
I chose these font because I wanted a simple and modern font.
Paragraph Font: Sans Serif
I chose these font because I wanted a simple and modern font.
Normal paragraph example
The best Whitewater Rafting in Colorado, White Water Rafting Company offers rafting on the Colorado and Roaring Fork Rivers in Glenwood Springs. Since 1974, we have been family owned and operated, rafting the Shoshone section of Glenwood Canyon and beyond.
Colored paragraph example
Trips vary from mild and great for families, to trips exclusively for physically fit and experienced rafters. No matter what type of river adventures you are seeking, White Water Rafting Company can make it happen for you.
Navigation
Site Map
The Site Map of a site is just like it sounds…it is a map of the pages in a site and how they are related and linked together. From the map above we can see that we will eventually have the Home page and 2 sub or child pages.
The lines that connect them all together indicate that each page should be accessible from any other page, it is essentially showing us the global navigation for the site.
Wireframes
Wireframes are like blueprints for making webpages. They should show the major sections of content that will be on the page and the relative locations of each element. In the wireframe below you can see there will be 6 sections to our page:
- At the top we have a section with the logo (the box with the mountain means an image) and the navigation bar.
- Then there is a banner image that stretches all the way across the screen.
- Next we have some text and an image
- ...followed by another row made up of an image and some text.
- Then one more section of text with no image.
- Lastly, a footer containing a copyright/name line and 3 social media icons.
